Watkins becomes first women’s college athlete to sign with Fanatics sports merchandise platform

JACKSONVILLE, Fla. (AP) — The Fanatics and Fanatics Collectibles sports merchandise platforms announced a multi-year deal Friday with Southern California women's basketball star JuJu Watkins.

Fanatics said Watkins is the first women’s college athlete to sign a deal with the company. The returning All-American is the nation's No. 2 scorer and a leading candidate for national player of the year honors.

Fans will be able to purchase Watkins-themed memorabilia through Fanatics, such as autographed photos and basketballs.

The partnership will mark the first time she is featured in a USC uniform in a standard trading-card offering. Her first standard card will be in 2025 Bowman University Chrome Basketball.

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