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Believe it! The highly successful supermodel and entrepreneur stocks her closet and beauty cabinet with affordable staples from familiar brands.
Jeanine EdwardsDirector, Commerce Initiatives
Updated
Fri, May 16, 2025 at 5:02 PM UTC
Shop Gisele Bundchen's fashion and beauty faves, no seven-figure bank account required. (Getty)
Gisele Bundchen's under-$100 faves
Back in the late '90s and early 2000s, Gisele Bundchen was one of the most in-demand supermodels, posing for brands like Chanel, Louis Vuitton, Dior and of course, Victoria's Secret. Though she's kept a much lower profile in recent years, that hasn't stopped her from earning serious bank. According to a 2024 report, Bundchen is still worth an estimated $400 million.
So what does she do with all that cash? Buy affordable clothing, shoes and beauty products just like you and me, apparently. She's been spotted wearing $60 Converse All-Star sneakers on several occasions and her go-to water bottle these days is a $30 Owala pick.
Wondering what other wallet-friendly products she's been known to use over the years? We compiled more of her under-$100 finds below.
When it comes to sneakers that can stand the test of time, Bundchen knows classic Converse All-Stars are a solid investment. She's worn them a few times over the years, including back in 2016 and again in 2019.
If it's been a while since you've donned Chucks, you should know they're as comfy and versatile as ever. Go with a timeless white pair like the one shown here. You'll be able to wear them with sneakers, shorts, linen pants, skirts and dresses.
While many folks find these kicks supportive enough for everyday wear, some say the soles could use a bit more cushioning. If you like a softer landing, consider investing in an insert like this popular pick by Dr. Scholl's.
There are a lot of insulated water bottles out there these days, but the not-too-expensive Owala is the one that gets Bundchen's stamp of approval. She's been snapped carrying her reusable Owala a few times recently, including in October 2024 while out and about in Florida.
At just under $30, the FreeSip is cheaper than the viral Stanley Quencher and has lots of rave reviews. It has more than 50,000 five-star ratings on Amazon, with one person sharing, "I love everything about this water bottle! It’s sturdy and keeps my water cold."
It's available in more than 20 colors in four sizes.
"This is actually a great lip balm," Bundchen shared with British Vogue in 2022. "It works. It's very nice." And she's not the only famous fan. Actress Sydney Sweeney also swears by it, along with nearly 40,000 Amazon shoppers.
Designed to soothe, soften and moisturize your pout, this mask is made with nourishing ingredients like murumuru and shea butters. In addition to the Berry flavor, shoppers can also choose from Grapefruit, Gummy Bear, Peach Iced Tea, Pink Lemonade, Sweet Candy and Vanilla. Yum!
When you've got legs as good as Gisele's, it's probably a crime not to show them off, right? We spotted the supermodel wearing these iconic Levi's on Insta back in 2021, and they're just as timeless now as they were back then.
With summer weather imminent, now's the time to invest in cute and comfy denim shorts you can wear all season long. Shoppers who own these say they're flattering, well-made and last for years.
"The perfect jean short," one person declared. "They fit perfectly. Not too tight or too loose! And they’re not too short either."
Bundchen is such a fan of this Brazilian footwear brand that she collaborated with them on an eponymous collection a few years back. Those styles are hard to come by these days, but you can still snag this snazzy gold pair for less than $25 on Amazon. Choose from sizes 5-11 in lots of other colors.
"These are extra soft. Great, blister-free comfort for my diabetic feet. I liked them so much I bought a second pair!" a fan shared.
Staying active is a big part of Bundchen's everyday life, so it's no surprise that she sports standout athleisure styles. Recently, she wore this bestselling Lululemon top while walking her dog, and it's a great investment piece for the hot and humid summer months ahead. The Brazilian beauty opted for white, but there are 10 other shades to select from, including cool blue, bright pink and mint green. The inclusive size range goes from 0-20.
Another activewear brand beloved by Bundchen? Under Armour. In 2021, she wore the brand's sports bra for a run on the beach and paired it with matching shorts. If you want to copy her look for your next workout, the bra shown here is down to just $31 at Amazon, while these lookalike shorts are on sale for $25.
When it comes to kicks that offer plenty of support for longer strolls, Bundchen's been wearing this pair of Reeboks recently. They're designed to keep your feet stable and secure during different types of workouts, plus they're lightweight and responsive.
According to a 2024 Who What Wear article, celeb makeup artist Jenna Anton revealed she used this all-natural mascara on Bundchen for a photoshoot. Made with natural, non-toxic ingredients, this vegan formula is waterproof and safe for sensitive eyes.
"I've been wearing it almost every day for about a month and it's been great! My eyes are very sensitive and there has been no irritation. Lots of product in the bottle and a decent size," one makeup maven shared.
Yes, Bundchen is among the ranks of celebs who love Mother jeans. She donned them back in 2020 and 2021. Courtney Cox, Reese Witherspoon and Meghan Markle all wear them too.
At full price, pairs from this premium denim brand cost more than $200. That's steep for those of us with regular bank accounts, but luckily Nordstrom Rack has plenty of discounted styles. The straight-leg silhouette shown here looks good on lots of different body types. Sizes are selling quickly, so don't wait to shop while the price is 60% off.
If there's one person we'll definitely take bikini advice from, it's Gisele. She showed off her svelte figure in a Solid & Striped bikini on the beach in Costa Rica in 2020. Her exact style is sold out, but you can get the brand's similar triangle bikini top at Amazon for less than $50. Snag the matching bottoms for under $50 too.
Ray-Ban's bestselling Wayfarer sunglasses have been around for over 50 years and it's easy to see why. They're a universally flattering design that looks good on practically every face shape. It's no surprise lots of A-listers love 'em, Gisele included.
Given their popularity, it's pretty hard to find these shades on sale, but Amazon has a pair up for grabs for just $93. We have a feeling this price won't last long, so don't wait to add them to your cart.
The reviews quoted above reflect the most recent versions at the time of publication.
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