Burnley's creative transfer announcements continue

Axel Tuanzebe's signing for Burnley from Ipswich on Thursday saw the latest iteration in the Clarets' creative transfer announcements.

The club's social media has become synonymous over recent seasons with how they reveal a new signing, often taking inspiration from classic television shows and viral video moments.

In this latest unveiling, external, the Burnley social media team seem to have taken inspiration from an early 2000s TV advert around DVD piracy that starts with the line: "You wouldn't steal a car."

It follows the format of the advert format until the addition of "you wouldn't turn down the Clarets" and images of Tuanzebe signing his contract appears.

It is the third such video in three days, with Quilindschy Hartman's arrival, external from Feyenoord being a take on infamous horror film IT and Mike Weiss' announcement, external using footage from the original Mission: Impossible.

The signing posts now regularly receive over one million views on the club's X account.

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